2018

UX/UI

Nespresso Digital Platforms Rework

Nespresso Digital Platforms Rework

Nespresso Digital Platforms Rework

Nespresso Digital Platforms Rework

Pitch

Rethink the digital plateforms of Nespresso

We decides to tackle 3 different user stories, that we call "Journeys". The first one beeing, a new user, that we call "onboarding". The second one, an existing customer that would like place a reorder on his capsules. And lastly, a professional prospect that would like to purchase coffee and machine for it's offices.

This project had been made with a full project team 

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3 Nespresso Journeys

These Journeys are designed to increase conversion and push the consumer or business to either "re-order", "get "onboard" or find the perfect match for their business

Onboarding journey

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Principle prototype

Re-order

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Principle prototype

B2B "Find your perfect match"

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